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Public poll sees AGA voted Best Midlands Brand


AGA CEO William McGrath receiving the Best Midlands Brand 2012

AGA has been voted Best Midlands Brand 2012 in a public poll organised as part of the IDEA Birmingham Design & Expo celebrations.

In the prestigious Birmingham Made Me awards - in which members of the public placed their votes online - AGA came out top in the quest to find the region's most respected brand.

And the accolades didn't end there - in the same poll, the much-lauded AGA Total Control cooker was a runner-up in the award for Best Midlands Innovation and Radical Design.

Delighted with the win, AGA Rangemaster Chief Executive William McGrath said: "AGA is rooted in the Midlands. The brand speaks to cooking quality, great looks and an incomparable ambience in the home. Being involved alongside so many great design and innovation-led brands at Birmingham Made Me Design Expo - and on the awards shortlist - makes winning a great moment for us all at AGA Rangemaster."

In the awards - which set out to bring about greater levels of collaboration between higher education and the design and manufacturing communities that have formed the backbone of the Midlands economy - AGA was placed first ahead of many other well-known brands, including Aston Martin, Cadbury, Codemasters, Ikon Gallery, Jaguar Cars, JCB, Marmite, Paul Smith, Poundland, The Royal Shakespeare Company and the Birmingham Assay Office.

For more details about IDEA Birmingham, click here

Image: AGA Rangemaster Chief Executive William McGrath (right) accepts the award from Tim Pile, Chief Executive of Cogent Elliott, founder member of IDEA Birmingham

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