AGA Rangemaster Group names Kathryn M.Ireland as North American Brand Ambassador
AGA RANGEMASTER announced this week that celebrated interior designer Kathryn M. Ireland has been named North American Brand Ambassador for the luxury appliance manufacturer.
This appointment is the culmination of a long and productive history of collaboration between the two British powerhouses. Not only was the AGA range an iconic presence throughout Ireland’s childhood at homes in London and Scotland, but the ultimate oven and stovetop equipment currently occupies pride of place in her Los Angeles kitchen and French farmhouse. With each new client, Ireland continues to win converts to the AGA range and product line on this side of the pond.
“Having grown up with AGA ranges and, in fact, having learnt how to cook on them, it’s an incredible honor for me to be awarded the role of Brand Ambassador,” states Ireland. “Long regarded as the absolute gold standard of stoves and appliances in England, I have no doubt that the AGA brand will conquer the kitchens of North America too!”
As part of the partnership, Ireland will travel the continental United States and Canada appearing as a spokesperson for the brand. In addition, she will host events, from intimate dinners to large cocktail parties, at her new 8,000 square foot studio in Culver City where AGA appliances are already prominently featured.
The studio, which provides workspace for Ireland’s design business as well as an on-site hand-printing facility for her textile line, boasts a full dining room that seats 24, a bar area, and a fully operational kitchen outfitted with a gorgeous suite of AGA and AGA Marvel appliances.
Keeping with the British theme, important antiques from esteemed British antiques dealer Christopher Hodsoll contribute authentic character and charm to the venue.
Says William McGrath, CEO of the AGA Rangemaster Group, “Kathryn’s longstanding enthusiasm for AGA and her love of the new generation of electric products – combined with her style guru status – makes her ideal to get the message across that AGA is a relevant, practical product for today’s American family.”
AGA Marvel is a North American subsidiary of AGA Rangemaster, a leading international luxury consumer brands group which manufactures and distributes some of the best known and beloved kitchen appliances and interior furnishings in the world such as Fired Earth and Grange. The AGA Marvel name reflects the core disciplines of cooking and refrigeration products in North America, including AGA, Marvel, Heartland, and Marvel Scientific.